Opening Session – Key Notes

The 3^rd edition of The Brewers Forum is opened by our President Lasse Aho. You’ll hear how the brewing sector shapes up on both sides of the Atlantic, with Secretary-General of The Brewers of Europe Pierre-Olivier Bergeron and CEO/President of the Brewers Association Bob Pease, giving context of how beer has fared in the midst of the pandemic, the economic and regulatory challenges the sector will face in the next few years. The session concludes with a keynote address by M. Atsushi Katsuki-san, President and CEO of Asahi Group, who will share his vision of how a Japan-based global company anticipates the future.