LILLE 2024 – PROGRAMME
PLENARIES
Main sponsor
Monday’s Plenary
27 May 2024 – 11:30 to 12:30
Grand Théâtre
Our institutional speakers will welcome participants and give an overview of the European landscape and the French brewing scene.
Our keynote speaker, Prof. Bucella, a Belgian native teaching at the Université Libre de Bruxelles (Belgium) will address the “Beer Paradox”.
Master of Ceremony:
- Ina Verstl, Brauwelt International
Speakers:
- Lasse Aho, President, The Brewers of Europe
- Paul Lefèbvre, Executive Director, Brasserie Lefebvre
- Matthias Fekl, President, Brasseurs de France
- Fabrizzio Bucella, ULB (Belgium)
Tuesday’s Plenary
28 May 2024 – 11:30 to 12:30
Grand Théâtre
Our two keynote speakers will share their views on the global political landscape, its predictable developments and how it will impact the brewing sector. The Brewers of Europe will present its Beer Manifesto and what the brewing sector expects from the upcoming EU Parliament and European Commission to protect and promote breweries on the continent which is beer’s world cradle. Then, Justin Kissinger (President and CEO of the World Brewing Alliance) will present how beer is different and will discuss global alcohol policy, especially policies that differentiate between high and low strength alcohol.
Master of Ceremony:
- Ina Verstl, Brauwelt International
Speakers:
- The Brewers of Europe
- Emma McClarkin, Chair of the World Brewing Alliance, CEO of the British Beer & Pub Association