Sustainability is key and becoming even more important for the success of your business. This session focusses on three aspects of sustainability directly affecting your brewery: legislation, operation and communication.
Drahomira Mandikova from Asahi explains how the EU is shaping policy through the Green Deal and how it is impacting the brewing sector. Jan Paul Rutten will showcase the motivation behind Gulpener Brewery’s mission to build the greenest brewhouse in Europe and what benefits that has brought to this family brewery. And as the saying goes: ‘be good and tell it’, Mandi MacKay explains how Sierra Nevada communicates its achievements to a wider audience.